Hi, I am Paulien - Business Coach for Coaches, Healers & Therapists

It’s my passion to help entrepreneurs get results in their businesses faster, so that they can focus on what they LOVE doing: helping people and making impact. Instead of worrying where their next client may come from.

Authentic, honest and smart marketing methods are what we focus on to get there. 

CEO turned business coach

Contrary to most business coaches, I actually started two businesses before I became a business coach.

One of those businesses (Eurail.com) grew to $100 million in revenue and 100 staff. For the second business, I raised $550,000 in start up funding. There isn’t a challenge in entrepreneurship that I haven’t seen! 

I also have an MSc in Industrial Engineering & Management Science, and entrepreneur training from Harvard Business School.

I’m stil so so so happy, every single day, that I chose to follow my heart and transition from being a CEO into business coaching. Helping people reach their full potential, that’s what truly makes me happy.

I love working with coaches, healers and therapists, because I know they want to help people too. Specifically those that don’t really like being in the spotlight, who hate bla bla marketing and who are ready to step out of their comfort zone, because they want to make an impact!

It’s my company’s mission to make the world healthier, happier and more equal and I do this through creating a ripple effect, by helping my clients make more impact, who can in turn help their clients make more impact. Let’s change the world!


And then there's the fun facts. Because you want those, right?

As a child, I wanted to become a psychologist. And a psychiatrist. And a mathematician. And study languages. Haha, multipassionate is my middle name! I chose business in the end, went the CEO route and then became a business coach, where I combine all my passions and experience. 

My MBTI type is ENFP, and my Clifton Strengths are: Strategic, Achiever, Individualization, Activator, Learner. I am also a certified MBTI trainer, and I am working on my energetic coaching certification. 


Happy family

I have 2 kids, Hidde (9) and Rosalieke (13), a partner, Mark, who is a patent attorney at Canon, and Lexi, an Australian Labradoodle.

Human right matter

I am an avid egalitarian, human rights in the broadest sense of the world matter to me. As does sustainability.

I am an eternal yoyo dieter

I love running and boxing, but my relationship with exercise is a rocky one (hence the eternal yoyo dieting)…

How we can work together

These are the 3 main ways I can help you. You can schedule a free Clarity Call, during which we can discuss your needs and if and how I can best help you get your business off the ground.

Signature program

Get your business off the ground in this 6 months intensive coaching program.

Custom package

Do you have specific questions around your visibility, content or growth, without the need for a longer program? In that case, I’d be happy to create a custom package for you! 

CEO mentoring

CEO Mentoring is for you if you are ready to step into the next level of being the CEO of your business with strategic and personal support.

What Happy Clients Say


Paulien really cares about your development, as a person and as a business. Her knowledge, but even more so her personal guidance and structured coaching (with easy tools and worksheets) will for sure help you get to a higher level in your business.

Entrepreneur, Netherlands

Clear direction

Thank you so much for your amazing help Paulien Pierik! I was so confused before I spoke to you and now I have a clear direction for my business. You were so quick to understand my business and had such awesome ideas that I can implement straight away to increase my profitability. I am looking forward to working with you more!



Entrepreneur, Australia 

Very valuable

Paulien is very supportive and knows when to push you and when to give you time. She will always try to figure out what’s holding you back, and gives you tons of energy. This has been very valuable for me during the process of building my business.



Entrepreneur, Netherlands

Contact Details

Paulien Pierik

Micantis B.V.
Uiverlaan 4
5613 AC Eindhoven
The Netherlands

Phone: +31-6-18685004 (only for What’s App)
E-mail: [email protected]

VAT Number: NL858130105B01
Dutch Chamber of Commerce: 70075034